BEANO
Beano: Mischief for every Generation
The Time Travelling Go-Kart from“ Trouble at the Tower
Beano is more than a comic. It’ s an 87-year-old iconic brand that captures the spirit of childhood- playful, rebellious and full of joy. Famous for characters like Dennis the Menace, Gnasher and Minnie the Minx, Beano has evolved into a multi-platform powerhouse spanning publishing, TV and live activations, where kids are always at the centre of the story.
28 million people of today’ s UK population have enjoyed Beano, it is a brand that offers rare cross-generational appeal, making it uniquely powerful to attract visitors and perfect for shared experiences that bring families together; Kids are drawn to the humour and chaos, while adults connect through nostalgia and the joy of seeing their kids be kids again.
Chaos, Cartoons & Crowd-Pullers
Beano activations have proven incredibly successful with takeovers of iconic UK destinations including the Tower of London, Kew Gardens, Eden Project and Whipsnade Zoo and more planned for
Hampton Court Palace, Hillsborough Castle and Fleet Street Quarter.
Beano is a proven footfall driver, especially during school holidays, attracting multi-generational family audiences and giving visitors a compelling reason to visit( and revisit!) venues.
Beano experiences combine trails, maps, interactive games, creative workshops, theatre and live characters to create memorable days out.
At the heart of every activation is a brilliant comic story, filled with chaos and lols, that brings kids and adults along as co-conspirators in mischief.
Tailored Trouble
The Beano brand is flexible and scalable, adapting easily to different spaces, budgets and ambitions; making it an easy, high-impact partner for venues and operators.
With a rich library of characters, artwork and ideas, plus writers and artists on hand for bespoke creative, Beano can help deliver everything from
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