Exhibition World Exhibition World Issue 1 | Page 10

Dealmakers

Steve Monnington Managing director Mayfield Media Strategies

Dealmakers – 2022 retrospective and into January 2023

Steve Monnington reviews the deals of 2022

I n the normal pre-pandemic years of 2018 and 2019 there were over 80 reported exhibition transactions with over 50 buyers . As I reported at the end of 2020 and 2021 , Covid resulted in a halving of the normal M & A activity .

2022 , with 54 transactions from 36 different buyers , represented the first post-Covid year but activity was still well below historic levels . This was due to a combination of almost no deals in China , low activity across South East Asia and the need for potential sellers to get back to at least 2019 levels of profitability before going to market . The US and UK continue to lead the way with 32 of the 54 transactions .
One notable feature of 2022 was the lack of M & A activity from many of the larger organisers – Informa , Reed , Clarion , dmg , Tarsus and Hyve managed just five transactions between them . Instead , it was left to Marketplace Events ( 5 ), Arc Group ( 4 ), IEG - Italian Exhibition Group ( 4 ) and Nineteen Group ( 3 ) to drive transaction activity . Three of these buyers ( IEG being the exception ) are Private Equity owned and Arc and Nineteen are both in the early stages of their first PE investment cycle .
No . of deals and buyers 2018-2022
100
Acquisition by market 2018-2022
100
90
80
87
83
90
80
17
22
70
60
70
60
20
22
50
53
52
54
50
15
40
30
20
10
0
41
40
36
29
27
2018
2019
2020
2021
2022
40
30
20
10
0
22
12
7
7
26
6
7
17
19
24
14
12
9
15
7
13
11
2018
2019
2020
2021
2022
Deals n
Buyers n
UK n USA n Emerging n Other n
10 Issue 1 2023 www . exhibitionworld . co . uk