Exhibition News Autumn 2021 | Page 37

Building a successful conference

The award winning Chartered Institute of Housing ’ s annual conference and Europe ’ s leading housing festival . It is the biggest meeting place for the whole housing sector in Great Britain . This was the fourth time Showcase had worked on this event .
Type of event :
Client name :
Live Expo , with hybrid conference element
Ocean Media Group Event name : Housing 2021 Venue :
Manchester Central Convention Complex
Date of event : 7-9 September 2021
“ Proud to say that yet again , this conference and festival was a huge success . We worked on Housing 2021 with a team of 40 for three days build , the three days of the show itself and a six-hours derig . I am particularly proud of our digital team who worked on the conference element , as they demonstrated their ability to work under pressure . When it was time to stream the now ex Secretary Of State For Housing Robert Jenrick from London , they needed to remain calm and draw on their technical skills , as unfortunately he was late and the team had only minutes to spare before he went live .”
Dave Harding Lyle , Strategic Account Director , Showcase
Objective : The in-person exhibition element required Showcase to design and build various stages and theatres which involved creating design visuals and CADS as well as project management . Showcase took responsibility for supporting the technical elements of the event such as managing the digital signage .
The conference brief was to take charge of the live streaming for the hybrid element , which included preparing and managing the speakers .
Finally Showcase was tasked with supplying equipment for exhibition stands .
Solution : They worked with the client to create and build a number of stages and theatres including : Keynote , Masterclass , Best Practice , Future of Living , Knowledge Theatre , Insight Theatre , Fringe , Net Zero and Digital Futures . For these they designed , produced and supplied : graphics , video screens , sound systems and furniture .
To make life easier for the delegates to order their stand furniture , Showcase created and built a pre-exhibition order form , with support , on-line . However thanks to Showcase ’ s experience in this type of event , they were able to assist delegates with last minute orders when items had been forgotten .
Showcase ’ s digital team drew on their experience and expertise to ensure that the conference element ran smoothly and complimented the live element of the event .
Looking to create a live exhibition visit weareshowcase . com to find out how they can help .