Executive PA Australasia October November 2016 | Página 42

JOY
TO THE
(CORPORATE)
WORLD
As the festive season
nears, it’s time to
start thinking in
the present. Clea
Sherman explains
the dos and don’ts of
corporate gift giving.
42
OCTOBER/NOVEMBER 2016 | WWW.EXECUTIVEPA.COM.AU
NOW THAT THE BUSINESS world
has recovered from the end of the financial
year, it is time to start planning for the festive
season. This means frantically covering
all bases before everyone shuts down for
Christmas, attending multiple corporate
functions and writing the all-important list
of gifts to send to clients, colleagues and
your boss.
As well as being a time honoured
tradition and a way of showing the people
you work alongside that you value their
contributions, giving gifts at Christmas
is a way to promote your business and
your brand. Get it right and you will have
delivered a welcome thank-you for the end
of the year. Choose rashly and your gift will
be remembered for all the wrong reasons.
When it comes to corporate gift giving,
the good news is that there are a wide range
of options to suit all budgets.
“Giving gifts to clients does depend on
the company you’re working with,” explains
Nadia McCrohon, Executive Assistant to