HANDRAISER TOUCH 2: MEMBER/NONMEMBER (Booklet)
• Reevaluate cover teaser, “Start saving today,” as price may not be the motivation
for all segment members.
• Offer link to the New York State Health Exchange website beneath explanation
on page 2.
• Consolidate four steps into three steps for simplification.
WATCH NOW: Bob discusses consolidating the four steps.
LIFE HAS OPPORTUNITIES
Your guide to finding the
best health insurance plan.
Start saving today with the help of
Excellus BlueCross BlueShield.
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National strength. Local focus. Individual care.SM
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