EW Issue 6 2024 | Page 49

Interview
Sector 25 which is only 5-10km away from the International Airport ( IGI ) and Aerocity ( the deluxe hotel complex of New Delhi ), directly connected via the Airport Express Line Metro .
There are also 10,000 hotel rooms within a 15km radius of the venue .
Net Zero certification in the coming years and committed to the global standards of ESC policies .
How do you make the synergies work with your Korean owners ’ expertise in the MICE industry ? We have just a few key management personnel , including myself , from Korea , and about 10 support staff members residing in South Korea to support the project . Our current KINTEX global CEO ( and former vice-governor of Gyeonggi ) Jae Yul Lee and KINTEX CBO Mr Jaw Won Lyu are also actively supporting our project . They organised a huge Korea-India industry collaboration / exchange show called Ko-Index in November .
Most of our staff members are Indians who are as passionate as us .
Tell us about some of the venue ’ s USPs . Yashobhoomi is one of the biggest and best-designed infrastructure facilities for hosting mega international conventions , corporate meetings and trade shows . We have the country ’ s biggest pillarless halls which can host four parallel midsized exhibitions simultaneously in one exhibition hall . Other USPs include :
• Our clear ceiling height is 15-16m uniform – during the
last Plastfocus exhibition we had high-rising exhibits in the 10-14m range .
• The floor loading capacity of all exhibition halls is uniformly five tons per sqm which makes it easy to host the heaviest machinery trade shows .
• Basement parking under the halls enables easy and direct access for the attendees .
• We have a 10,000sqm foyer with pre-built support facilities making Yashobhoomi a ‘ plug & play ’ facility for organisers ( all connected by a long movingwalkway ).
• The direct IICC / Yashobhoomi Metro Station in the foyer of the exhibition centre ( Airport Express Line ) makes it very accessible for visitors .
• Our Yashobhoomi Convention Center also houses India ’ s biggest auditorium with capacity of 6,000 pax , and has a flexible GALA seating system that can offer 10 different seating configurations . There are 13 divisible medium conference and meeting rooms and one large grand ballroom ( for 3,500 pax ).
Yashobhoomi is located in Dwarka
Above : Yashobhoomi in New Delhi
How do you work with industry associations and what are your future investment plans ? We are members of all the leading domestic and international industry associations such as CII , FICCI , Delhi-based international chambers of commerce , global communities , fraternity organisations like Rotary International , and more .
Korea is investing in India in a big way . KINTEX is hosting one of the biggest industrial trade shows ( Ko-Index ) in November 2024 along with the CII , India as an India-Korea friendship event . In coming years , we will be bringing multiple Korean trade shows to Yashobhoomi . And we are attracting investment from many Korean organisers , as well as Korean ( central and local ) governments .
The opening year ( 2023-2024 ) at Yashobhoomi was successful . Now it ’ s time to host more global , influential trade shows , more international conventions and more events in years two and three .
For the first year , occupancy almost reached 35 % and we are targeting 45 % -50 % occupancy in the next 2-3 years so that we can help the Government of India start the second phase of construction .
Organisers will be able to enjoy better opportunities to nurture more niche and expandable sector exhibitions and events , including , but not limited to digital tech and investment , real estate and tech , living design , agri-tech , quantum / DX , pharma , international education , infrastructural development , high fashion , textiles and more . EW
www . exhibitionworld . co . uk Issue 6 2024 49