EVOLVE Business and Professional Magazine November 2016

FROM THE CHAIR & PRESIDENT CHAMBER STAFF T echnology use undoubtedly varies based on the needs of each organization. Some may rely heavily on well-placed, online information to power their marketing strategies and sell products and services. Others may use specific applications or social media to enhance sales initiatives or increase brand exposure. Most use technology to handle critical day-to-day business functions like communication, bookkeeping, payroll, inventory control, and project management. Many depend on technology to do all of these things and more. Today all businesses must have a technology strategy in place. A solid part of any business initiative is determining what will work among a myriad of options—technology choices are enough to make your head spin! Marketing, security, cloud use, proper storage and destruction of information along with the actual systems themselves are all areas of great concern and equally provide opportunities for leadership. The business outlook must also consider global markets as technology has all but eliminated geographical boundaries. Understanding your options and which processes your business needs to stay competitive is critical to successfully navigating this exciting (and somewhat daunting) new world. Using technology in your business is an inescapable reality. While it is impossible to answer every question within these pages, we are pleased to offer experience-based guidance from our guest writers. These writers are local Chamber members working in the technology industry. We are grateful to have so many companies that help other local businesses handle everything from equipment, cyber security, social media strategies, proper recycling and much, much more, share their expertise with us. The Chamber itself is also a great resource, providing workshops and programs that focus on helping you understand emerging technologies and providing real examples of how it has changed the way we do business. Better yet, we give you access to experts who deal with this fast changing technology every day. They can all be found on our website. Just visit daytonachamber.com and click on our business directory. The pace of technological change has been astounding, and there is more to come. We encourage our members to embrace all that is available while engaging in the many new forms of social communication. As we continue to work together to ensure the success of existing and new businesses in our region, we hope this issue provides you with insights to help grow your business and embrace our global economy. TERESA RAND Chair Daytona Regional Chamber of Commerce President & CEO Volusia Flagler Family YMCA NANCY KEEFER President & CEO Daytona Regional Chamber of Commerce STAY CONNECTED Facebook.com/ daytona.chamber @ DaytonaChamber YouTube.com/ DaytonaChamber Linkedin.com/company/ daytona-regional-chamberof-commerce 126 East Orange Ave. | Daytona Beach, FL 32114 | 386-255-0981 | www.daytonachamber.com | 12 | EVOLVE BUSINESS AND PROFESSIONAL MAGAZINE Nancy Keefer, CCE • President / CEO Janet Kersey, CDME, CFEE • Executive Vice President / COO Jim Cameron • Senior Vice President, Government Relations Jamie Barkley • Membership Director Bob Elkin • Comptroller Kim Hover • Communications & Marketing Director Kerry Karl • Executive Director of VCARD Linda Nash • Member Relations Specialist Ken Phelps • Events Director Jennifer Pipes • Administrative Assistant Bonnie Shelfer • Business Manager EXECUTIVE COMMITTEE Teresa Rand • Chair/Volusia Flagler Family YMCA Eric Peburn • Chair-Elect/Halifax Health Jim Weite • Treasurer/TD Bank Kelly Parsons Kwiatek • Legal Counsel/Cobb Cole Chris Bowler • Immediate Past Chair/ Daytona Beverages, LLC Bo Brewer • Special Events Chair/The People Business, Inc. Rodney Cruise • Economic Development Chair/ Embry-Riddle Aeronautical University Skip Lilly • Small Business Chair/Vision H.R., Inc. Leonard Marinaccio III • Government Relations Chair/ Bomar Construction Mike Mitchener • Membership Chair/Sam’s Club Bill Offill • Marketing Chair/Daytona Beach News-Journal Julie Rand • Community Development Chair/Florida Hospital Nancy Keefer, CCE • President & CEO Daytona Regional Chamber of Commerce 2016 CHAMBER BOARD John Anthony • JTA Financial Services, Inc. Lori Catron • Halifax Media Group Priscilla Chanfrau • VYPG Affiliate Representative Cheryl Coxwell • International Speedway Corporation Bob Davis • Lodging & Hospitality Assn. of Volusia County Tad Durrance • Halifax Paving, Inc. Randy Dye • Daytona Dodge Chrysler Jeep Ram Suzanne Forbes • James Moore & Co. Kenneth Gaines • Advanced Fire Extinguishers & Safety Equipment Todd Huffstickler • Vann Data Services, Inc. Dr. Edison Jackson • Bethune-Cookman University Alin Jacobs • Daytona Fine Homes Rufus Johnson • GEICO Johnson Agency, Inc. Bart Leek • DBL Surety LLC Tom Leek • Cobb Cole Dr. Tom LoBasso • Daytona State College Ann Luke • SunTrust Bank Charles Lydecker • Brown & Brown, Inc. David Mackenzie • Wells Fargo David Maholias • Gateway Bank Philip Maroney • Root Company M. Jayson Meyer • Synergy Billing Kathy Milthorpe • Ladies Professional Golf Assoc. Frank Molnar • The M Group Samir Naran • Hilton Garden Inn - Oceanfront Ed Noseworthy • Florida Hospital Mark Patten • Consolidated-Tomoka Land Co. Melissa Penland • Hot Action Sportswear, Inc. Cynthia W. Politis • Bank of America James Rose • Rice & Rose Law Firm Tim Stockman • Blue Dog Video Dr. Linda Bradley Thacker • UCF - Daytona Beach Bobby Thigpen • Jon Hall Chevrolet Rose Ann Tornatore • Wholesale Lighting, Inc. Larry Volenec • Florida Power & Light Bob Williams • Halifax Health Alin Ziffra • Rue & Ziffra P.A.

EVOLVE Business and Professional Magazine November 2016 | Page 12