Pavol Krasnovský
CEO and co-founder of RTSmunity
Five years ago , you made a decision to start a company focused on
esports . Looking back , are you glad you made this decision ? Absolutely ! The path was not easy , esports are still very young industry , so building a proper business structure was and still is complicated , but I believe we are building something with great future . The growth in esports we see today only confirms what we expected .
Providing live odds and trading for esports is more complicated than traditional sports . Why is that ? Reason number one is the raw amount of data that you have to analyse in real time . For example one match in Dota 2 will deliver same amount of data points as whole ATP tour for one year . So that is definitely challenging . Second thing is that all games we analyse are very complex , but that ’ s part of the fun as well .
What would be your advice to US sportsbook operators looking at esports as next opportunity ? Well first of all , I think they are looking in right direction . Demographics are shifting towards esports fans more and more , so if anyone wants to be in the right position , the time is now . And second thing will sound boring , but listen to your customers . Keep in mind that esports fans are most likely not your current customers . They have different needs compared to traditional punters , and any operators trying to reach out to them should respect that . Have a look at Europe , the blueprint for esports betting is there .