Meyer, R. & Kunreuther, H. (2017) The ostrich paradox. Why we
underprapare for disasters. Philadelphia, Pennsylvania. USA: Wharton
Digital Press.
Taylor, W. (2016) Simply brillant. How great organizations do ordinary things
in extraordinary ways. New York, USA: Penguin.
(*) Sesgo basado en la experiencia y fuera de la referencia de Meyer &
Kunreuther (2017).
Articulo tomado del Blog del PhD Cano Jeimy. insecurityit
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