Ford has always been a smasher- Elegant since forever .
The elegant script lettering was as elegant as Ford ’ s entry to the market . The initial logo that accompanied the launch of Model a enjoyed special attention which relished the beginning of success of the company . The then-fashionable logo was produced with an art nouveau border . The logo then evolved further to entail long tail-end D and F with an updated version of script lettering . 1976 marked the beginning of logo that we identify today as Ford ’ s symbolism . The blue oval lined with silver outline , and Ford ’ s silver letter embedded on it has been iconic . Ford ’ s loyalty to script lettering has been one of a kind , but totally works in the contemporary era too .