Amazon’ s logo evolution is the classic one.
The Amazon’ s evolution from a small online bookstore to a company that has become an emblem of e-commerce is nothing short of a heroic story. A translucent“ A” that represented Amazon. com with a pleasing background and solid words written underneath was meant to attract a crowded market of book lovers.
Perhaps, their logo’ s extensive evolution to a more meaningful symbolism that shows and an arrow from A to Z, implying that you can find anything here is iconic. It is one of the most loved logo by the customers that defines a perfect breakeven of meaningfulness and aesthetics.