[D ATA ]
THE HIT PARADE
PERFORMANCE OF UK EGAMING WEBSITES MARCH 2012
Site Jennings Bet Poker Jennings Bet Casino Bet365 Poker 32Red Casino Gamebookers Poker Stan James Poker Coral Casino Bet365 Casino Victor Chandler Casino Victor Chandler Poker Paddy Power Poker Betfred Poker Totesport Casino Boylesports Poker Sky Poker Coral Poker Winamax Poker Party Poker Poker Stars William Hill Poker Blue Square Poker Poker Room Boylesports Casino Betsson Poker Partybets Casino Gamebookers Casino Blue Square Casino Sky Vegas Casino 888 Casino Rank 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 Average Performance (seconds) 2.143 2.853 3.084 3.329 3.626 3.697 3.895 4.378 4.420 4.671 4.821 4.937 4.983 5.045 5.186 5.273 5.389 5.446 5.594 5.761 5.866 5.890 5.898 5.975 6.137 6.169 6.282 6.285 6.395
Which companies are topping the hit parade in the Hitwise, Nielsen Online and Gomez charts this month?
ADVERTISING DATA
MARCH 2012
UK
DATA SITES RANKED BY PAGE IMPRESSIONS MARCH 2012
UK Rank 1 2 3 4 5 6 7 8 9 10 Domain The National Lottery Betfair Paddy Power Ladbrokes Sportsbook Racingpost.com William Hill Sports Betting Stan James BETDAQ Betfair - Soccer King.com Market Share 15.78% 9.77% 7.05% 6.94% 5.34% 4.90% 4.76% 3.22% 3.09% 2.52%
Top 5 Casino/lotteries/bookmakers advertisers
Advertisers JackpotJoy / Juega Tu Suerte Gala Bingo William Hill Mecca Bingo National Lottery SWEDEN
Campaigns 36 31 15 10 9
Banners 75 129 156 17 38
Top 5 Casino/lotteries/bookmakers advertisers
AUSTRALIA Rank Domain 1 Tabcorp Wagering 2 Tatts 3 Sportsbet.com.au 4 TABOzbet 5 Yazino 6 Centrebet 7 Colin Tidy’s Betchoice.com 8 Sportingbet Australia 9 Betfair 10 TAB New Zealand SINGAPORE Rank Domain 1 Bet Internet 2 Singapore Pools 3 AsianBookie Forums 4 Pinnacle Sports 5 Yazino 6 Sport Bookie Online 7 Singapore Turf Club 8 AsianBookie.com 9 bet365 10 IBC bet
Market Share 23.84% 18.06% 7.78% 5.29% 4.44% 3.98% 3.36% 3.29% 3.09% 2.81%
Advertisers JackpotJoy / Juega Tu Suerte Nordicbet.com Mr Green Hopa Bertil FRANCE
Campaigns 12 9 7 6 4
Banners 30 20 34 25 7
Top 5 Casino/lotteries/bookmakers advertisers
AVAILABILITY OF UK EGAMING WEBSITES MARCH 2012
Site Winamax Poker Victor Chandler Poker Jennings Bet Casino Betsson Poker Ladbrokes Poker Bwin Poker Betsson Casino Partybets Casino Sky Vegas Casino Betfair Poker Gamebookers Poker Gamebookers Casino Jennings Bet Poker Coral Casino Unibet Poker Totesport Casino Genting Poker PKR Poker Poker Stars Poker Room Unibet Casino Chili Poker 32Red Casino Bwin Casino Sky Poker Boylesports Poker Betfair Casino Party Poker Betclic Casino Rank 1 2 3 4 5 6 7 8 9 10 11 12 13 14 14 16 17 18 19 20 20 22 23 23 25 26 27 27 29 Availability (%) 99.03 98.9 98.86 98.8 98.71 98.63 98.59 98.57 98.53 98.51 98.45 98.42 98.38 98.26 98.26 98.24 98.22 98.21 98.17 98.11 98.11 98.1 98.08 98.08 98.07 98.06 98.05 98.05 98.04
Market Share 32.71% 16.20% 7.00% 5.78% 5.25% 4.29% 2.92% 2.44% 2.35% 2.25%
Advertisers Zeturf Everest Poker Sport24.com Jeux-gratuits Fdjeux - Française des jeux - Loto GERMANY
Campaigns 4 4 3 2 2
Banners 16 15 10 4 2
Top 5 Casino/lotteries/bookmakers advertisers
Advertisers Tipico Scratch 2 Cash NordwestLotto Schleswig-Holstein Bet-at-home.com NKL SPAIN
Campaigns 3 2 2 2 1
Banners 4 2 4 6 2
HONG KONG Rank Domain Market Share 1 HKJC Football Betting Limited 47.74% 2 Hong Kong Jockey Club - Bets 42.15% 3 The Hong Kong Jockey Club 3.52% 4 The Hong Kong Jockey Club Football 2.52% 5 Football.orisun.com 0.39% 6 Macau Slot 0.39% 7 Betfair 0.33% 8 Macau Jockey Club 0.25% 9 HKsoccer.com 0.23% 10 Macau Slot 0.23% US Rank 1 2 3 4 5 6 7 8 9 10
Top 5 Casino/lotteries/bookmakers advertisers
Advertisers Ventura24 Lotopia Terra Loterías y Apuestas del Estado PokerStars
Campaigns 57 25 13 5 4
Banners 205 149 35 18 6
Domain WorldWinner King.com ScoresAndOdds.com California Lottery FreeSlots Covers Lottery Post Texas Lottery Commission Twinspires.com Mega Millions
Market Share 10.04% 5.36% 3.63% 3.25% 3.17% 3.16% 2.93% 2.92% 2.35% 2.34%
The Gomez platform enables organisations to test the performance, availability and quality of web and mobile applications across all users, browsers, devices, geographies and data centres by using a global network of over 150,000 locations. Over 3,000 customers worldwide use Compuware Gomez to increase revenue, build brand loyalty and decrease costs. Hitwise is the leading global provider of online competitive intelligence services, used by some of the world’s most successful companies to inform their online marketing decisions. Each day, Hitwise monitors how more than 25 million internet users interact with over 500,000 websites across 160 industry categories. For more information, visit www.hitwise.com Nielsen Online, a service of The Nielsen Company, delivers comprehensive, independent measurement and analysis of online audiences, advertising, video, consumer-generated media, world of mouth, commerce and consumer behaviour. Nielsen Online enables clients to make informed business decisions regarding their internet, digital and marketing strategies. For more information, please visit www. nielsen-online.com
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