EFSC Marketing and Communications Style Guide November 2022 | Page 16

YEARS
• We are going to the zoo on Monday , August 20th .
• ABBREVIATED DAYS : Sun ., Mon ., Tue ., Wed ., Thu ., Fri ., and Sat .
• ABBREVIATED MONTHS : Jan ., Feb ., Aug ., Sept ., Oct ., Nov ., and Dec .
• The celebration will be held in February . The events of October 1994 are historic .
Always use digits for years .
• Incorrect : The year is nineteen forty-nine .
• Correct : The year is 1949 .
Spell out centuries less than 10 , hyphenating them when used as adjectives . A . D . precedes the year , while B . C . follows it .
• He lived during the first century ; she lived during the 18th century .
• This 17th-century furniture is beautiful .
• The year is A . D . 2021 ; 300 B . C . feels like it was yesterday !
Use numerals and omit the apostrophe for decades ; if the decade is easily identifiable , an apostrophe may be used to contract the number .
• Incorrect : She lived during the 1960 ' s .
• Correct : She lived during the 1960s .
• Incorrect : Are you sure she didn ’ t live during the Roaring 20 ' s ?
• Correct : Are you sure she didn ’ t live during the Roaring ' 20s ?
• Incorrect : The mid-1930 ' s were a difficult time in the U . S ..
• Correct : The mid-1930s were a difficult time in the U . S ..
Hyphenate and contract the second year to indicate a span of several years .
TIMES
• Incorrect : The events took place from 1992-1993 .
• Correct : The events took place from 1992-93 .
• Note : In referring to EFSC academic calendar years , the style 2021-2022 is preferred , but if space constraints require , such as a label on a table , it can be shortened to 2021-22 .
On the web , AM and PM should be capitalized , with a space between the numerals and the letters . Do not use periods between the letters .
• Incorrect : The club will meet this Thursday at 11:45am .
• Incorrect : The club will meet this Thursday at 11:45 am .
• Incorrect : The club will meet this Thursday at 11:45 a . m ..
• Incorrect : The club will meet this Thursday at 11:45AM .
• Incorrect : The club will meet this Thursday at 11:45 A . M ..
• Correct : The club will meet this Thursday at 11:45 AM .
In print materials , lowercase letters with periods between them are used :
• The club will meet this Thursday at 11:45 a . m .
• 10:30 a . m . to 1:30 p . m .
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