EFSC Marketing and Communications Style Guide November 2022 | Page 13

Manual of Editorial Style

Manual of Editorial Style

The following Manual of Editorial Style has been established to bring consistency to College publications including brochures , catalogs , flyers , newsletters , posters , press releases , web copy , and social media posts .
EFSC Style is based on practices widely embraced by academic , public relations , and news authorities . This manual provides a brief overview of common style conventions ; please refer to the most recent version of the Associated Press Stylebook for any topics not covered in this guide .
ACADEMIC DEGREES
When the full name of a degree is used , capitalize the name of the degree and the discipline . Full degree names are not possessive and should not contain apostrophes .
• He earned a Bachelor of Science in Nursing .
• I am working toward a College Credit Certificate for Drafting Design .
The word " degree " and the word " program " should never be capitalized .
• She is now pursuing an Associate in Science degree in Culinary Management .
• When is the application deadline for this Applied Technology Diploma program ?
When the title of a degree is generalized , use an apostrophe to indicate possession ( except for with an associate degree ). Do not capitalize the name of the degree or the discipline .
• Does this school offer a bachelor ’ s degree in chemistry ?
• Has she finished her associate degree yet ?
EFSC degrees and certificates are abbreviated as follows ( take note of the punctuation ):
DEGREE
ABBREVIATION
DEGREE
ABBREVIATION
Associate in Arts
A . A .
Advanced Technical Certificate ATC
Bachelor of Applied Science
BAS
Career and Technical
CTC
Certificate
Associate in Science
A . S .
Applied Technology Diploma
ATD
Bachelor of Science
B . S .
College Credit Certificate
CCC
Bachelor of Science in Nursing
BSN
ACRONYMS
Only use acronyms to designate well-known organizations . If people are unlikely to understand the meaning , spell it out on first mention with the abbreviation immediately following in parentheses , then subsequently abbreviate . Periods should be omitted in acronyms three letters or longer .
• Examples of common acronyms : FBI , CIA , U . N ., NASA , IRS , NFL , U . S .
ADDRESSES
Use the traditional U . S . postal address format ( and when stacked , omit the first comma ):
• 1519 Clearlake Road , Cocoa , FL 32922
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