EFSC Marketing and Communications Style Guide November 2022 | Page 10

College Colors and Typography


Make the College brand part of your daily professionalism . A variation of the following statement is suggested when setting up your voicemail for work :
" Thank you for calling Eastern Florida State College . You ’ ve reached the desk of ( INSERT NAME ). Please leave a brief message with your name and phone number , and I will return your call as soon as possible . Thank you , and have a great day !"

College Colors and Typography

The official colors of Eastern Florida State College are green and blue , with the exact colors specified using the Pantone Matching System ( PMS ). EFSC green is PMS 356 (# 007940 ), and EFSC blue is PMS 302 (# 003c5b ). These tones are designed for use on all printed materials , promotional items , athletic materials , and College service vehicles .
Eastern Florida ’ s approved website colors are as follows :
Page Background
# eeede8
Navigation Bar / Left Column Navigation Box Header
# 5B8EAD
Bright Green Buttons ( Apply Button )
# 8FB500
Turquoise ( Request Info Button )
# 039ddb
Navy ( Register Button )
# 003c5b
Dark Green ( Official College Logo Color )
# 007940
Tan Widgets
# dddcd2
These colors may be used as secondary colors in an online color scheme , with the EFSC Web Manager involved in the approval process .
Eastern Florida State College ’ s official type fonts are Georgia Bold ( for headlines ) and Calibri ( for sub-headers and text ).
Google Source Sans Pro is the official EFSC website font . The appearance of fonts on the EFSC website is controlled by the site ’ s CSS ( Cascading Style Sheets ) and are not to be overridden at the source level without prior approval from the EFSC Web Manager .
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