Online Career Workshops
Eastern Florida State College’ s Career Planning & Development Center offers many options to guide graduates both young and old into a new or different career.
Looking for a job? Visit College Central Network at www. collegecentral. com / easternflorida
Find out what recruiters look for by viewing the Career Spot Videos on the Career Planning & Development Center’ s website.
Did you know potential employers are looking at your social media? What’ s on your page? Find out what the impact is on your future job search by viewing the Career Spot Videos.
Preparation“ before” the interview. Have you visited the organization’ s website? Do your goals fit with the mission of the organization? View the Career Spot Videos to learn more!
Are you a woman who is 50 + and needs to get back in the work force? Register today for an upcoming information session by calling( 855) 850-2525 or visiting www. aarp. org / backtowork50plus.
Rebranding Yourself
What’ s your elevator pitch? Don’ t have one? Keep reading.
The elevator pitch is a 20 to 30 second pitch to tell someone about yourself. This 20 second conversation tells the other person“ who you are”,“ what you stand for”,“ where you want to go in life”, and“ what you can bring to the organization”. This is the way to introduce yourself today.
If you are planning to switch careers, you will be required to represent yourself in a different light. What are you known for? If you are the“ goto” person or“ Excel Guru”, then that’ s your personal brand and asset. Basically, you are aligning the image people have of you to where you want to go. If you don’ t want to be known for that, then change.
Does your current brand speak to your target market? Social media can make or break your brand. Do you have words or photos you would not want a potential employer to see? If so, remove them or make your social media pages private. Remember, your words are your brand.
One highly successful couple who understands branding would be the dynamic duo, Chip and Joanna Gaines from HGTV’ s hit show Fixer Upper. From their very first renovation project to their TV show, they have done it right. Their branding includes a construction company, furniture line, design show, and book. Now, the purchase of the Silos offers an opportunity to grow their brand by creating a shopping and dining destination as well as office space and a bakery.
www. easternflorida. edu / foundation
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