● Add educational activities for students at all levels( kindergarten through college), and, ● Create an annual special event, such as a biennial or other arts-related festival.
Admittedly, educational activities won’ t generate much earned revenue( though some is possible if there’ s a charge for workshops), but they will definitely make the museum more competitive in the grants arena. The board have retained an elementary / secondary education specialist to build the educational activities for K-12 students, but they want you to take the lead in conceiving outreach activities for university students, adult residents, and tourists. These might include lectures, film screenings, and other arts activities that contain educational elements— whatever you think might appeal to those markets.
On the other hand, the special event / festival should raise a significant amount of earned revenue( its goal is $ 250,000) through a tiered series of events. Though the nature and format of the festival is left to your judgment, the board would like to see a range of offerings that appeal to all income brackets, from low-cost concerts to an opening night gala with a silent auction and tickets that start at $ 250 per person.
Keep in mind that the museum has a budget of just $ 30,000 and limited staff to carry out your plans. The board can certainly be counted on for some assistance, but they will be better at securing sponsorships and selling tickets to their friends than setting up buffet tables and working bars. The museum does have a well-designed website that draws a substantial number of viewers, as well as an email list of 10,000 subscribers, which includes a substantial number of Miskatonic alumni.
Your goals Please submit your recommendations to the board in the following format:
» Two educational programs— one geared toward university students, and one geared toward the general public. Describe each program in