1.1 / ABOUT EARTH HOUR
STAGE 1
Bring people together through
a symbolic hour-long event
The first stage has been achieved - the symbolic
act of lights off around the world to inspire and
unite people behind a common purpose.
STAGE 2
APRIL
Galvanise people into taking
action beyond the hour
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The second stage was to take Earth Hour
beyond the hour. We have seen major success
in the past two years through ‘I Will If You Will’,
Earth Hour City Challenge and remarkable
environmental outcomes from Russia to
Argentina. The Earth Hour brand has become a
platform to help countries mobilise individuals on
environmental priorities.
STAGE 3
Create an interconnected global
community sharing the mutual
goal of creating a sustainable
future for the planet
Earth Hour in 2014 swept the globe, bringing
together millions of people from 162 countries
and territories across all continents. The
movement proves that one person has the
capacity to inspire change. You have the power
to make a difference.
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