2.4 / SOCIAL MEDIA PRESENCE
SUPPORTERS
@iloveearth
Earth Hour
1.2 billion
Potential –
times Earth Hour appeared
on users’ timeline on March 29
332,000
mentions of Earth Hour
on March 29
Jamie Foxx
Amitabh
Bachchan
Earth Hour & WWF International’s posts on Facebook
our biggest ever
social platform
930,000
342,802
54,886
18,919,962
70,000
#EarthHour
#EarthHour2014
#IniAksiku
#HoraDoPlaneta
POST
REACH
SUPPORTERS
4,500
#YourPower @MirandaKerr
added over the
@JamieFoxx
Earth Hour week
@Instagram
@UnitedNations
added over the
Earth Hour week
358,746
Flickr
views on Flickr over
the Earth Hour week
That’s more than double of
last year’s views
countries & territories
submitted campaign
images to Earth Hour Global
13.3 mil
views of Earth Hour
2014 videos on
YouTube &YouKu
2013
2014
37