Dtech Systems Social Media Marketing Services | Page 41
Domino's #EasyOrder
Domino's really wants to make it
easy to order pizza. In a twitter
campaign, the company let
customers request delivery of their
favorite pizza by tweeting a pizza
emoji to the @Dominos Twitter
account, or by using the hashtag
#EasyOrder. The tweet-based order
system earned Domino's media
coverage from the likes of USA
Today, Forbes, and Good Morning
America.