Drink Asia March-April 2020 | Page 12

News International Brooklyn Food and Beverage Partners with Cascadia Managing Brands B rooklyn Food and Beverage, makers of Bruce Cost Ginger Ale, Brooklyn Crafted (Ginger Beer and Ale, Calamansi- Ade, Cinnamon Drinks and Moshi Yuzu Sparkling), has entered into a Brand Management Agreement with Ramsey, NJ based se sales and distribution Cascadia Managing Brands to increase nationwide. Packed with vitamin C and other beneficial nutrients, Calamansi juice has been used as an immune booster for generations. Despite its high levels of citric acid, many people drink it as a soothing substance for the stomach. Brooklyn Crafted’s C Cinnamon Drinks contain Viet Vietnamese cinnamon, that are delicious and packed with the incredible wellness pro properties of the Cinnamon. ds “Brooklyn Food and Beverage’s brands ket have been successful in every market ng they have entered and we are looking forward to helping them increase e their sales footprint”, stated Cascadia a d President Bob Sipper. “In a day and d age where artificial beverages and carbonated soft drinks are collapsing, , Bruce Cost, Brooklyn Crafted, , and Moshi are growing rapidly as consumers look for great-tasting, , natural, alternatives. M Made with fresh ginger and organic ca cane sugar, Bruce Cost Ginger Ale is delicious, sparkling, and rich with un ltered ginger particles you can see unfi a taste. It is available in Original and G Ginger Beer, Blood Orange with Meyer Lemon, Jasmine Tea, Passion F Fruit with Turmeric, Pomegranate Hibiscu and a low-calorie version of its With Hibiscus, Oi i l Original. Brooklyn Food and Beverage has 4 unique lines of beverages as well as Bruce Cost. The Brooklyn Food and Beverage lines including a full line of Ginger Beer, a full line of Calamansi beverages, a full line of Cinnamon beverages and a complete line of Yuzu sparkling beverages. Ginger is one of the oldest spices available and boy does Brooklyn Food and Beverages’ Ginger Beer and Ginger ale taste like real ginger. That is because it IS real ginger, in fact, unfi ltered ginger. Made with only the fi nest ingredients, pure cane sugar and chunks of real ginger, all-natural, the Ginger Beer and Ginger Ale are available in glass bottles and aluminum cans. Brooklyn Crafted’s Calamansi beverage, the tiny, sweet and tart Filipino fruit comes to life in their tropical take on Lemonade. The newest addition to their portfolio is Moshi Yuzu Sparkling Drink, which highlights yuzu, the uniquely aromatic Japanese citrus, in a fizzy and refreshing ready-to-drink sparkling beverage. The is made with 100% yuzu juice imported from Japan and includes 4 fl avors: Yuzu Original, Yuzu White peach, Yuzu Shiso-Apple, and a 0-calorie, unsweetened Yuzu Sparkling Water. All of Brooklyn Crafted’s beverages are made in Brooklyn, NY in very small batches to preserve the unique taste and “freshness”. Source: https://www.bevnet.com/news/2020/brooklyn-food-and- beverage-partners-with-cascadia-managing-brands PepsiCo seeks boost in energy drink market with purchase of Rockstar B everage giant PepsiCo, Inc. has agreed to purchase energy drink maker Rockstar Energy Beverages for $3.85 billion dollars, the company announced Wednesday. It’s a move PepsiCo said will help it become “more consumer-centric and capitalize on rising demand.” PepsiCo and its rival Coca-Cola, but both companies have to try to bolster their presence in the fast-expanding beverage category. Energy drinks have been a relatively weak area for Drink Asia 12 March-April 2020 The move also reflects the shifting tastes as consumers have steadily weaned themselves from soda to other offerings that also include coffee and tea-fl avored beverages and low-calorie drinks.