Double Your Profit With These 8 Tips on Email Subject Line Double Your Profit With These 8 Tips on Email Subj | Page 4

1. Getting straight to the point Most good subject lines are short and to the point. If you consider that most of the email platforms out there cut off subject lines that run over fifty characters, it's vital that you get your message across concisely. A study carried out by Boomerang found that over the course of forty million emails, it was subject lines that stuck to just three or four words that achieved the highest levels of engagement.