6.5
IMAGERY
OVERVIEW
CHECKLIST
All our imagery has the following attributes:
Morning light
Generous use of space
Natural
CONTENT
ATTRIBUTES
STILL LIFE
Morning light
Generous use of space
Natural
PEOPLE
Confident
Human/Warmth
Viewer respected as patient
LOCAL
TEXTURES
Beautiful local detail
Orchestrated
Natural
People photography should reflect these
three key attributes, but also be confident,
human and warm and convey respect to the
viewer as if they were a patient.
Local texture should reflect these three key
attributes, but also show beautiful local detail
in an orchestrated manner.
Please learn and rememb W"