6.0
IMAGERY
6.1
OVERVIEW
6.2
OVERVIEW EXAMPLES
6.3
USING IMAGERY TO SUPPORT OUR VISUAL IDENTITY
6.4
OVERVIEW – LOCAL RELEVANCE
6.5
OVERVIEW – CHECKLIST
6.6
STILL LIFE PHOTOGRAPHY – CHECKLIST AND USAGE
6.7
STILL LIFE PHOTOGRAPHY – LOCAL RELEVANCE
6.8
PEOPLE PHOTOGRAPHY – CHECKLIST AND USAGE
6.9
PEOPLE PHOTOGRAPHY – LOCAL RELEVANCE
6.10 LOCAL TEXTURES – CHECKLIST AND USAGE
6.11
LOCAL TEXTURES – LOCAL RELEVANCE
6.12 SUB-BRAND IMAGERY
6.13 SELECTING PHOTOGRAPHY – VISIBILITY AND LEGIBILITY OF OTHER ELEMENTS
6.14 SUPPORTING PHOTOGRAPHY
MEDICLINIC BRAND GUIDELINES | BASIC ELEMENTS
CONTENTS