3.31
LOGO
SUB-BRAND LOGOS
MEDICLINIC PRIVÉ
Our sub-brand logos consist of two elements:
our logotype and the sub-brand name. The
sub-brand name can be styled typographically
and coloured to suit its audience.
The Mediclinic logotype and the Privé name
– which is in a hand-written style – are both set
in Mediclinic Grey 1. On a dark background they
can be set in white. For all uses and colourways
of the Mediclinic Privé logo, use the artwork
provided and do not try to recreate it.
COLOUR WAYS
The Mediclinic Privé logo should be produced
in colour wherever possible, using the colour
specifications listed here.
PANTONE®
CMYK
RGB
HTML
MEDICLINIC GREY 1
Pantone®404
C21 M29 Y35 K58
R117 G112 B101
#757065
For printed communications, where Pantone®
colours are not used, please use the correct
CMYK breakdown. When there is a print
restriction, for example a black and white form
or in sponsorship situations, a black version
or a white version of this logo can be used
– whichever is most legible.
For details on positioning a sub-brand logo
on an application, minimum clear space and
minimum size, please refer to page 3.13
For specifications of our entire brand colour
palette please refer to pages 4.14 and 4.15.
MEDICLINIC BRAND GUIDELINES | BASIC ELEMENTS | LOGO
CONTENTS