14.9
SUB-BRAND COMMUNICATIONS
MEDICLINIC PROFESSIONAL
When reproducing the Mediclinic Professional
logo, use the artwork provided and do not
try to recreate it. The sub-brand logo is ranged
left above the message. Size the Mediclinic
logotype used in the sub-brand logo to equal
the width of the Mediclinic logotype used at the
top of the application.
PROFESSIONAL
The Heart Centre
The co-branding logo lock-up is shown in the
top right of this visual. This is often required
for professional aimed communications. Refer
to page 3.14 for
guidance on this lock-up.
PROFESSIONAL
An
Illustration
MEDICLINIC
ACADEMYis used on the front cover. Icons
DAS PROSTATAKARZINOM IM WANDEL
can
also be used on front covers. See page 14.9
for guidance on positioning these elements.
Headline text is set in 11pt Gotham Bold
upper case on Mediclinic Professional
communications. This is smaller than on
other Mediclinic communications due to
the length of titles used.
PROFESSIONAL
ENDOSWISS 2012-LIVE, JUNE 25
INTERNATIONAL COURSE ON THERAPEUTIC ENDOSCOPY
Location:
Klinik Mediclinic, Zurich
International Faculty:
Haruhiro Inoue (Japan)
Horst Neuhaus (germany)
Takahisa Matsuda (Japan)
Laurent Palazzo (France)
Ryan Ponnudurai (malaysia)
For details on positioning a sub-brand logo
on an application, minimum clear space and
minimum size, please refer to page 3.13.
MEDICLINIC BRAND GUIDELINES | APPLICATIONS | SUB-BRAND COMMUNICATIONS
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