12.1
PRINTED COMMUNICATIONS
OVERVIEW
EXAMPLES
Front covers use
full-bleed imagery
with bold headlines.
Compositions have a generous
use of white space.
Body copy is aligned to a grid.
Mediclinic Orange and more
editorial typography can be
used on magazine layouts.
This range of spreads shows how we use colour in a very controlled and deliberate way.
MEDICLINIC BRAND GUIDELINES | APPLICATIONS | PRINTED COMMUNICATIONS
CONTENTS