Doctor's Orders dddddd | Page 126

11.6 STATIONERY BUSINESS CARD SPECIFICATIONS 40 5 SIZE 85 x 55mm. Example shown at actual size. Dimensions are in millimetres. Magenta numbering relates to the specification text below. 5 20 PAPER STOCK TARGET 1 PERSON’S NAME 2 JOB TITLE JOB TITLE MEDI-CLINIC OFFICES, STRAND ROAD STELLENBOSCH 7600, SOUTH AFRICA PO BOX 456, STELLENBOSCH 7599 Please contact your local Mediclinic marketing team for your platform specific match. T +00 00 000 00 00 F +00 00 000 00 00 M +00 00 000 00 00 LOGO Logo colour version 1 (see pages 3.7 and 3.8). Size at 40mm. 1 PERSON’S NAME 3 [email protected] www.mediclinic.com 5 5 Gotham Bold 6.5/7pt, upper case, ranged left. Colour in Mediclinic Blue. 2 16.7 JOB TITLE, ADDRESS AND PHONE NUMBERS Gotham Book 6/7pt, upper case, ranged left. Colour in Mediclinic Grey 1. 3 4 EMAIL AND WEBSITE DETAILS Gotham Book 6/7pt, lower case, ranged left. Colour in Mediclinic Grey 1. Use an extra line space of 3.5pt leading between appropriate details as shown right. Baseline of last line of details sits 5mm from the bottom of the business card. No text can be placed less than 20mm from the top of the business card. MEDICLINIC BRAND GUIDELINES | APPLICATIONS | STATIONERY HOSPITAL NAME PERSON’S NAME JOB TITLE 4 CLINIC/CENTRE ADDRESS LINE ONE ADDRESS LINE TWO ADDRESS LINE THREE T +00 00 000 00 00 F +00 00 000 00 00 M +00 00 000 00 00 [email protected] www.mediclinic.com CLINIC/CENTRE (IF REQUIRED) Gotham Bold 6/7pt, upper case. Keep the job title to one line and set the clinic/centre name on the next line. 5 5 HOSPITAL NAME (IF REQUIRED) Gotham Book 8pt, upper case in Mediclinic Grey 1. Add +50 character spacing and range right with our logotype. Please note, each unit of the +50 character spacing is equal to 20/1000 of an em. CONTENTS