Dissertation | Page 34

The Ethical Fashion Forum As an ethics and sustainable focused company, their aim is to collaborate and create awareness to the fashion industry about how their current procedures are impacting on the environment. A selection of tools are offered to the businesses to guide and encourage them through the reduction of poverty, reduce environmental damage and inspire the ethics and sustainability standards of all companies to be increased. By supporting individual projects throughout their start up and business life-span, on a global scale it allows a link to be formed through fair trade and suppliers, encouraging the reduction of the environmental footprint within high street stores. Long term this saves costs and reduces lead times on the transport of goods (The Ethical Fashion Forum, 2015.) Figure 15 21