Diplomatist Magazine Diplomatist April-May 2019 | Page 13

COUNTRY FOCUS and social wellbeing. This means that solutions are needed that take into account issues such as animal welfare, food safety, waste-disposal and habitation, but also issues such as governance, education, and a fair society. With a large population in a small, low-lying delta region where land is at a premium, farms in the Netherlands are some of the most intensive, sustainable, and effi cient in the world. Thanks to a wealth of agricultural knowledge, fertile soil, intensive farming, quality of produce, and trading expertise, Dutch agri-food products are exported all over the world. This applies to plant-based produce as well as for animal products such as livestock, poultry (meat) and eggs. Machinery for the processing of agri-food products: from robotic soft-fruit pickers; to automated meat separators; to potato processing; is also a key global export product, as is the knowledge around food processing. Out of the top-40 food and drinks companies in the world, 12 have R&D centres located in the Netherlands. Five reasons Holland is the place to be, when you’re in the agriculture and food industry: 1. World-leading exporter of agri-food products & leading in innovation 2. Holland’s mild climate, flat and fertile soil and favourable geographical location at the heart of Europe 3. Success in renewing the agricultural production chains 4. Supporting the Global alliance for Food security 5. Caring for environmental protection and sustainability CHEMICAL INDUSTRY Holland is one of Europe’s leading suppliers of chemical products and services. Important raw materials are available or easy to supply while an extensive transportation network provides access to Europe and beyond. Like other industries the world over, it has to deal with increasing scarcity of natural resources, as they dwindle due to over- consumption, or are simply scarce. Developing smart materials and solutions The Dutch Chemical Industry works methodically to fi nd solutions for society’s great challenges, and, more specifi cally, focuses on fi ve key areas: Healthcare, Food Security, Energy, Transport, and Climate and Resources. As many of these challenges are multi-disciplinary in character, the Chemical sector works cooperatively across many other sectors. The Chemical sector in the Netherlands provides a platform where various stakeholders can connect with each other and co-create new solutions. Like other industries the world over, it has to deal with increasing scarcity of natural resources, as they dwindle due to over-consumption, or are simply scarce. The Dutch see this as a challenge to be embraced – one that can deliver opportunities - and as a catalyst for the transition to greener, more sustainable chemicals. This means that sustainable and environmentally friendly source materials should be utilised to develop smart materials and solutions, and new processes developed that reduce the production of unwanted by-products and waste materials. Five reasons why the Dutch chemicals industry is making a signifi cant contribution: 1. Leading chemical products and services 2. Lots of important chemical companies are established here 3. Competitive & cooperative companies 4. Clusters of combined expertise in specifi c areas 5. The chemical community works together on new innovations Extraordinary and Plenipotentiary Diplomatist • Vol 7 • Issue 4 • April-May 2019, Noida • 13