Digital Marketing Matters Digital Marketing Matters - Summary Report | Page 20

Our assessments revealed the following in regards to social media use :
81 % Silver
70 %

SOCIAL MEDIA USE

Our assessments revealed the following in regards to social media use :
65 % use Facebook
32 % use Twitter
30 % use Instagram
23 % use YouTube
16 % use Google +

OVERALL SUMMARY

RETAIL SECTOR

60 %

are using at least one social media platform for marketing

TOURISM SECTOR

Use one or more social media platform
81 % Silver
Members
70 %
Bronze Members
FOOD & BEVERAGE SECTOR

89 %

using at least one social media platform
20 Emergent Consulting Australasia | emergentconsulting . com . au