Diasporic Entrepreneurship in the Caribbean - Firm Profiles.pdf Vol 2 | Page 61
Annex 2: Selected SWOT Analyses
9. TEMPO
STRENGTHS
WEAKNESSES
• Familiarity with Caribbean community,
particularly in the Tri-state area.
• Only available on Cable /Satellite
networks.
• Research oriented and led by
comprehensive market research.
• Strategic partnership arrangements
with Caribbean businesses such as
Rituals Coffee.
OPPORTUNITIES
THREATS
• Company expansion into educational
materials such as the Trinidadian kids
show “JJ and Friends”. JJ & Friends is
designed to teach young children a range
of issues, including academic and social
lessons using Caribbean culture, local
idioms and Caribbean music, to make
the learning experience more appealing. This programs promotes Caribbean
culture as a vehicle for learning
• Extensive competition from US media,
both TV and Internet.
• Morality standards are always an iss Ք