Diasporic Entrepreneurship in the Caribbean - Firm Profiles.pdf Vol 2 | Page 61

Annex 2: Selected SWOT Analyses 9. TEMPO STRENGTHS WEAKNESSES • Familiarity with Caribbean community, particularly in the Tri-state area. • Only available on Cable /Satellite networks. • Research oriented and led by comprehensive market research. • Strategic partnership arrangements with Caribbean businesses such as Rituals Coffee. OPPORTUNITIES THREATS • Company expansion into educational materials such as the Trinidadian kids show “JJ and Friends”. JJ & Friends is designed to teach young children a range of issues, including academic and social lessons using Caribbean culture, local idioms and Caribbean music, to make the learning experience more appealing. This programs promotes Caribbean culture as a vehicle for learning • Extensive competition from US media, both TV and Internet. • Morality standards are always an iss Ք