Have you ever wanted to earn recognition for
your brand effectively, using a low-cost or
even zero cost method?
SOCIAL MEDIA MARKETING will be your most
ideal platform for advertising!
WHAT IS SOCIAL
MEDIA
MARKETING?
S
ocial Media Marketing is an umbrella term that can
be described as the utilization of social media
platforms as marketing tools.
It is a process which allows individuals to promote their
websites, products, and/or services through online
social channels, to reach out to a larger community.
BENEFITS OF SOCIAL MEDIA MARKETING
One of the benefits of social media marketing is that it is
fast. Consumers can look up your hours of operation,
address and online shopping opportunities while they
are on the train or standing in line at the coffee shop.
Another benefit is that social media platform is easily
accessible to anyone with internet access. Additionally,
social media serves as a relatively inexpensive platform
for organizations to implement marketing campaigns.
TIPS ON HOW TO CONNECT WITH YOUR
CONSUMERS THROUGH SOCIAL MEDIA
1.
Ensure that the various social media platforms
are up-to-date
2.
Allow interaction with consumers
3.
Websites should be easy to navigate around
4.
Information should be short and sweet
FUN FACT: Why are social media icons mostly blue?
Blue is the colour of the intellect, the mind, making it the colour of communication and when you think
about social media, it’s all about communicating.
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