DCS Telecom PBX Telephone System - Phone system is supposed to | Page 8
Ways to Utilize Small PBX Phone
System More Effectively
Manage Marketing Campaigns Better. You can take advantage of your PBX phone
system to handle your marketing campaigns in a more effective way. Most
companies allocate their advertising and marketing dollars in many different places
at the same time, and that is why it makes sense to have a number of phone
numbers of each of those channels to ensure they do not miss a possible lead. You
can set predetermined prefixes to get an idea about which campaign has inspired
a caller to get in touch with you. This can also help your agents handle each call
more efficiently. You can also take advantage of your PBX phone system's call
analytics to get an idea about the number that has been generating the most
activity. This information enables you to manage your future campaigns better.
Take advantage of prefixes and ring groups. As mentioned already, you can always
make use of prefixes to identify your calls in a much better way, but you can also
use your small PBX phone system to have an idea about what your caller has come
looking for. It can be done by making your caller go through some sort of a prompt
menu, and this will direct the call to the predetermined destination. In other
words, your agents can have some information about the intention of the caller
and this can help them manage things much more effectively. Similarly, you can
use ring groups to direct phone numbers to different departments, so the
concerned people would answer calls properly.