CWAC Business plan CWAC Business Plan Mollie Pearson | Page 67
Future
Overall, CWAC will be success through its engaging
marketing campaign that includes its consumers every
step of the way. Ultimately meaning that through a high
level of engagement with the consumers CWAC has
opportunity to grow within the future. Perhaps
spreading to chain coffee houses and to a further
geographical field. There is also a gap in the market for
social issues charities as shown in the consumer research
this is what new millennials are concerned about.
Therefore, there is prospect for CWAC to exist without
the boundaries of coffee shops, on a national level. With
all these exciting opportunities for CWAC to grow it
demonstrates the need and success of the business as a
whole
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