CSR Malaysia May 2015 | Page 21

INSPIRED BY THE SUN Digi plugs into the sun at Earth Hour 2015 Night Walk and introduced innovative solar-powered device charging station an added convenience for participants Digi Telecommunications Sdn Bhd (Digi) amped up its environmental efforts with the introduction of a renewable energy pilot project at the WWF-Malaysia Earth Hour 2015 Night Walk event held at Sunway Pyramid. Digi set up a pilot unit of an innovative solar-powered device charging station prototype for the convenience of the Night Walk participants. The prototype charging station which was set up during the day for solar absorption is able to charge up to 16 mobile phones and 4 tablets at any single time, with safekeeping mode in combination padlocks. The solar powered station requires 5 hours of direct sunlight to be fully charged. Speaking at the event, Digi’s Sustainability Manager Philip Ling said this initiative is in line with Digi’s environmental initiatives that address energy efficiency within the company’s operations business-wide and help customers reduce their shared climate impact. “Through this new initiative, we seek to inspire more Malaysians as we plan to roll out more of these solar-powered device charging stations at Digi’s outdoor events in the future.” “This is part of our efforts to promote the use of renewable energy among the Malaysian public, who may then play their bit in championing climate change causes and facilitate a more sustainable lifestyle.” At the event, Digi also sponsored 200 customers to participate in the Earth Hour 2015 Night Walk in both Kuala Lumpur and Penang. The company also contributed RM35,000 to fund environmental conservation projects organised by WWF-Malaysia, as the corporate sponsor of Night Walk@Sunway. This is the 7th year running in which Digi participated in the Earth Hour celebration. The Earth Hour 2015 Night Walk was co-organised by WWF-Malaysia and Sunway Pyramid, in conjunction with the Earth Hour 2015 celebration. The Night Walk participa