Creating a Brand for a New Business Guide to Creating a Brand for a New Business | Page 11

What’s next?
Once you have worked through this process
you should have a clear understanding of the
foundations for your new brand identity. This will
include clearly defined goals, values, ethos and
target market for your business.
The good news is that by this point you have
already gone a long way to defining your brand
identity and you will also have created a clear
direction and focus for your business.
The final step in creating your brand is to pull
everything together and to work with a brand
designer to create the visual elements of
your new brand.

Need Help?
BlueIce Brands can help with all aspects of your
brandi