Now What Do You Do ? with Susan Titera , FromMyLibrary2URS
The
Christmas Rush
is through ...
Now What Do You Do ? with Susan Titera , FromMyLibrary2URS
‘ Twas the week after Christmas , when all through the store , there once were creatures stirring , but not anymore .
After the hustle and bustle of the days leading up to Christmas , the week after New Year ’ s Day can feel like a bit of a letdown in retail . Prior to Christmas , customers needed only a gentle reminder to shop in your store . Now , they need a reason .
One way you can increase in-store traffic after the holidays is with an after-Christmas sale , which also helps clear out old inventory . You could also promote products to help your customers get started with the new year , such as devotionals and One Year Bibles . Or you can create an experience in your store .
continued on page 30 >>
www . christianretailassociation . org / CRA today 29