COSMOTALKS
Education
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COSMOTALKS
Wednesday, January 28, 2026 | Classes confirmed as of December 3, 2025.
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GLOBAL RETAIL: HOW TO WIN IN NEW GLOBAL MARKETS: THE CHALLENGES & THE GLORIES
1:30PM – 2:15PM | LOCATION: OCEAN BALLROOM A / B | $ 85
As companies search for growth today, many brands and retailers are seriously considering distribution opportunities across borders and over oceans. While prospects abound, it is not an easy strategy to execute successfully.
In this session, Wendy Liebmann, CEO and Chief Shopper, WSL Strategic Retail will be joined by an illustrious panel, including Mario Bedescu, No. 7 Company, Naked Sundays, and Charlottle Tilbury. They will discuss the why, when and how to grow in new global markets, the challenges, the pitfalls-- and the glories. And how to successfully navigate them.( Here’ s a clue: follow your shoppers.)
MODERATOR: Wendy Liebmann | CEO & Chief Shopper, WSL Strategic Retail Melissa Hegazy | Vice President, Business Development, Mario Badescu Ali Kole | Managing Partner, Meridien Partners
HOW TO WIN DURING KEY SHOPPING PERIODS ON AMAZON
2:30PM – 3:15PM | LOCATION: OCEAN BALLROOM C / D | $ 85
Amazon has become one of beauty’ s most important retail channels, with key shopping periods like Prime Day, Prime Big Deal Days, Cyber Week, and Holiday driving disproportionate growth for brands. But success requires more than just a discount— it demands a strategic blend of preparation, precision, and amplification. This discussion will bring together leaders from e. l. f. Beauty, Estee Lauder / AERIN, and Dove to explore how mass and prestige brands approach Amazon’ s most competitive moments. We’ ll unpack how strategies shift by demographic and price point, how to build year-round readiness for peak periods, and how to harness marketing, media, and brand equity to drive conversion when it matters most.
MODERATOR: John Cafarelli | Co-founder + President, Beauty Matter Rina Yashayeva | Front Row, SVP, Brand Strategy Front Row
Kathryn Montesano | Executive Director, Account Lead, Specialty Multi Channel & Amazon- The Estee Lauder Companies
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