COSMOTALKS
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COSMOTALKS
Tuesday, January 27, 2026 | Classes confirmed as of December 3, 2025.
Education
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HOW TO WIN ACROSS CATEGORIES AND RETAIL CHANNELS
2:30PM – 3:15PM | LOCATION: OCEAN BALLROOM C / D | $ 85
The beauty landscape is shifting faster than ever— with skincare science advancing at record pace, hair care taking center stage in wellness, fragrance driving emotion and identity, and new channels rewriting the rules of distribution. This session brings together leading voices to decode the trends shaping tomorrow’ s market. From biotech breakthroughs to retail reinvention, learn where consumer demand is headed and how brands can position themselves to win across categories and channels.
MODERATOR: Kathryn Hopkins | Senior Beauty Editor- WWD Selena Cox | Executive Director, Divisional Merchandising Manager, Beauty CVS Health Vinima Shekhar | VP of Beauty, Walmart Sophie Wayman | Head of Seasonal, Space NK
LIVE SELLING THAT CONVERTS- STRATEGIES FOR TIKTOK, SHOPIFY, AND INSTAGRAM LIVE TO TURN VIEWERS INTO BUYERS
3:30PM – 4:15PM | LOCATION: OCEAN BALLROOM A / B | $ 85
It was never a matter of if, but when social selling would gain traction. The world is witnessing a sweeping rise in a new era of shopping, set to reach $ 2.9 trillion by 2026. The blending of entertainment and commerce creates a direct and immersive experience for consumers and a powerful conversion tool for brands willing to lean in. The good news? You’ re still early to the party. Our panelists from Shopify, MAC Cosmetics and Saltair will share insights and tactics to unlock the potential of social commerce to fuel growth.
MODERATOR: Kelly Kovack | Founder & CEO, BeautyMatter Rachel Lockett | VP of North America Marketing, MAC Cosmetics Grace Clarke | Head of Community, Shopify Iskra Lawrence | Founder, Salt Air
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