SPECIAL AREAS
Show Sections
SPECIAL AREAS
DISCOVER BEAUTY
This curated area highlights hidden gems from around the world. Located in a prime spot on the show floor, Discover Beauty features a traditional exhibition format where attendees can explore skincare, makeup, and fragrance brands.
New this year: Brands will spotlight their values with additional signage, such as being AAPI-owned, Latinxowned, Indigenous-owned, or Women-owned, or promoting conscious beauty.
AMAXY |
DB 16085 |
|
BEARDBURYS
ESSENTIALS
|
DB 14068 |
|
BEAUTY MANAGEMENT
GROUP
|
DB 17069 |
BELAGU NATURALS DB 14060 EVER SKINCARE DB 15084 EXOCEUTICALS DB 15061 HUGSILK DB 16077 LIFETHERAPY DB 13087
MIMI KIDS HAIRCARE DB 16068 MIXIK SKIN DB 15077
MYPAUSE |
DB 16060 |
|
NOV NATURAL
ORGANIC VEGAN
|
DB 14077 |
NUSA HOLISTICK |
DB 15069 |
|
PYNK LAB BY LAYLA
COSMETICS
|
DB 17077 |
QARTZ ORGANICS DB 17085
SAIAN SKINCARE |
DB 16076 |
SANTU BEAUTY |
DB 16084 |
SHIKO BEAUTY |
DB 14085 |
SNOW FOX SKINCARE |
DB 16053 |
SPOOGE |
DB 15085 |
VOESH |
DB 15076 |
VOODOO MAKE UP |
DB 13077 |
YOÉ |
DB 17077 |
LIST AS OF JUNE 25, 2025 |
DISCOVER BLACK-OWNED BEAUTY
This special area is a dedicated resource for Black-owned and founded beauty brands. Discover Black-Owned Beauty is designed to help these brands access market opportunities, educational resources, retail distribution, and increased brand exposure. Retailers committed to the“ fifteen percent pledge” will also find this area valuable to further their dedication.
NOW located within the Discover Beauty Specialty Area
BUMPSTOPPER DB 12076
CLEAR ESSENCE COSMETICS USA INC
DB 12084
COCO XO BODY CARE DB 12077 LOC N PURE O DB 12069
NU STANDARD DB 12092 LIST AS OF JUNE 25, 2025
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