Corporate Social Review Magazine 3rd & 4th QUARTER 2012 | Page 8

Inspired by Mandela's specific request, Marc established The Smile Foundation, an organisation which now helps to return the smiles to the faces of between 250 & 300 kids every year and provides an impressive range of support services and training in related areas. Africa Tikkun was started by Marc's dad and the then chief rabbi as a charity designed to address Ad-Hoc social needs – from feeding schemes, to shack development, to youth leadership. Where there was a need Tikkun tried to find a way to fill that need. Today Africa Tikkun touches something in the order of 17000 people every day in a variety of ways and adopts an holistic approach to their significant social investment in communities across South Africa. All this to say that when it comes to social spending and social responsibility Marc has 'form', he has credentials, he knows his business and he knows what he's talking about. So, when Marc speaks, it's worth listening. The surprising thing is what Marc has to say … Which brings us back to this: Marc, by his own admission, is currently failing and Marc does not like to fail. Indeed, having recognised the truth, Marc is determined to do something about it – and that's why he climbed up on his soap box for CSR. According to Marc there are over 90 THOUSAND registered NGO's in South Africa. 6 Corporate social spending in South Africa exceeds 7 BILLION rand every year. Social spending by government exceeds 20 BILLION rand a year. The Philanthropic sector employs more people in South Africa than the manufacturing sector. Now, before we go on, stop and take a look at those numbers again. That's 90 thousand organisations, over 27 billion rand, tens of thousands of people – all dedicated to addressing South Africa's social problems, all working to serve their various causes, to meet the different social needs they care most about, to make life better for the people who they have decided most need their help. Ok, now take that mental picture and balance those numbers and those facts against your mental picture of our world here in South Africa today. Does it feel like it's getting better to you? Are the bellies of the unfed becoming full? Are those without homes being brought in out of the rain and the cold? Are the uneducated having their minds filled with new ideas and their hands provided with new skills? Are the unemployed being steadily steered towards gainful work? Are our CORPORATE SOCIAL REVIEW