Cool Springs Multimodal Transportation Study JUN_2015_Final Cool_Springs_Report | Page 14

Blue Route Reverse Express Route This new Route would be a direct route between the east side of the Cool Springs study area and Downtown Franklin. Given this direct route, there may be significant demand for lunchtime riders. To encourage this ridership, frequent midday service will be provided, with sponsored free fares between 11:00 AM and 1:00 PM. The route would start at the Franklin Transit Center, with its first stop being on the east side of Columbia Avenue at Church Street. The route would proceed via Church Street to Murfreesboro Road, where it would run to the Williamson Medical Center, entering and exiting the facility in the same manner as the East Bound Route currently does. The route would continue up Carothers Parkway to Bakers Bridge Avenue, and then enter the Galleria property from the north. When Columbia State Community College opens its campus on Liberty Pike in 2016, the route will serve that location as well. While the route’s final east bound stop would be at mall entrance next to the Belk Home Store, no layover would be taken there, as the bus would proceed back Downtown via the same routing. For service to and from outside the area, a new express route would be established between the current Park & Ride facility and downtown Nashville. The service would recycle two buses from the current 91X service (which will not change), with three morning and three evening rush hour only trips. Arrival and departure times from Nashville buses will be timed to allow riders to transfer to the Purple Route for those riders wishing to access businesses along Seaboard Lane. The route would run express from Music City Central, the main downtown transfer hub for the MTA. Exiting I-65 at Moore’s Lane, the route would make limited local stops along Carothers Parkway at major employment centers, including at Bakers Bridge Avenue, Mayfield Drive, Meridian Boulevard, Cool Springs Boulevard, Crescent Centre, Nissan Way, and East McEwen Drive, where it will reenter I-65, exiting again at Murfreesboro Road to continue its journey to the Park & Ride. Timed transfers would be available between the East Bound, South Bound and West Bound routes, at the Franklin Transit Center; Route 91X, the Nashville Reverse Express Route; the Purple Route at Southwinds Boulevard and Murfreesboro Road; and both the East Bound and Purple Routes at the Cool Springs Galleria. For late night riders, a new route would operate between 8:00 PM and 10:00 PM. This route would primarily serve second shift retail and restaurant workers who do not currently have a ride home if they take transit to work. The route would operate fixed route service on Mallory Lane to Liberty Pike, after which it would be authorized to drop passengers off at any stop within the Franklin Transit system, via flexible routing. There is a possibility that the demand for this route becomes consistent and concentrated enough so that a fixed route could be developed to serve popular stops. Purple Route This new Route would exist entirely within the Cool Springs study area, primarily serving the light industrial area along Seaboard Lane, and also dense housing clusters along Mallory Lane, West McEwen Drive, and Aspen Grove Drive. Taking its layover in the Williamson Square parking lot, its first northbound stop would be at Southwinds Boulevard and Murfreesboro Road. The route would then proceed via Murfreesboro Road, North Royal Oaks Blvd, Mallory Lane, West McEwen Drive, Cool Springs Boulevard, Aspen Grove Drive, Seaboard Lane, Duke Drive, Mary Lindsay Polk Drive, Seaboard Lane, and Crossroads Boulevard, entering the Galleria to the west. While the route’s final north bound stop would be at mall entrance next to the Belk Home Store, no layover would be taken there, as the bus would proceed back to Williamson Square via the same routing, where it would take its layover. 8 Night Route Cool Springs | Multimodal Transportation Network Study