Connect - Post COnference | Page 41

CONNECT GC 2015 MONDAY 3RD AUGUST DAN WHITE - Creating competition Director, Ray White “From the moment the paperwork is signed, that is when the driving competition process starts. You can’t solely rely on just the marketing to get you a positive result. You have to drive urgency and drive results.” EMILY KUCUKALIC - The art of personal branding Managing Director, Brand New You “Status is given to you. It is not a given. Personal branding comes down to three things: being distinctive, portraying your most authentic self deliberately, and being consistent.” HANNAH TIMCKE - Finding talent to join your business Head of Talent Acquisition, Ray White “A follower of your company page on LinkedIn is 40 percent more likely to consider a job opportunity with you and 50 percent more likely to buy from you.” ZARKO JOKIC - The danger zone Business Development Executive, Loan Market “The first two years of a new business is all about growth and prospects, with no room for failure. You get through this period and breathe a sigh of relief - you’ve made it. Then the really hard work begins.” LUKE RICHARDSON - Understanding profit and systems Head of Profit, Ray White “Real estate agencies and mortgage brokers now have a tailored accounting solution to fit their business. Using Xero to its full potential results in more insightful reporting with less effort. This is a key step to growing your business.” -41-