Competitor Analysis of Global Digital Transformation Market | 2016 | 1 | Page 3

Digital Transformation Market Overview
Market Drivers
• Increased Growth of Internet of Things
• Increased Innovation Offered By Digitalization Techniques
• Increasing Penetration of Mobile Devices and Apps
• Increased Efficiency Aided By These Solutions and Their Affordability
Market Restraints
• Low Security for Highly ConfidenTIAl Data
• Lack of Awareness Regarding Benefits of Digitalization
Coming Opportunities in Market
• Rising Popularity of E-Commerce
• Collaboration Among DEPArtments
Market Challenges
• Lack of Knowledge and Resources
• Issues With Integration of Information Collected From Various Data Sources

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