Collin County Living Well Magazine May/June 2017 | Page 58

The Intelligent Investor
“Learn every day, but especially from the experiences of others. It’s cheaper!” — John C. Bogle
What Experts Say about “Simplicity”
Christine Benz, Morningstar Director of Personal Finance: “Simplicity is one of the greatest-but in my view, woefully
underrated-virtues when managing a portfolio.”
Bill Bernstein, author of Four Pillars of Investing: “”The more real people I get to know, the more I am convinced the
simpler the solution, the better the solution.”
Richard Bernstein, Merrill Lynch strategist: “Investors find it hard to believe that ignoring the vast majority of invest-
ment noise might actually improve their performance.”
Jack Bogle: “Simplicity is the master key to financial success.”
Dan Bortolotti, CFP, and author of The Money Sense Guide to the Perfect Portfolio: “The peace of mind that comes
with a simple investing strategy is priceless.”
Jack Brennan, former Vanguard CEO and author of Straight Talk on Investing: “It’s in the interest of many financial
service companies to make you think that investing is difficult. It’s really quite simple.”
Warren Buffet: “To invest successfully, you need not understand beta, efficient markets, modern portfolio theory, op-
tion pricing or emerging markets. You may, in fact, be better off knowing nothing of these.”
Scott Burns, creator of The Couch Potato Strategy: “The advocates of complexity are generally people who are mak-
ing their living from the complexity they create for us.”
Ben Carlson, author of A Wealth of Common Sense: “I’ve spent my entire career working in portfolio management.
This experience has taught me that less is always more when making investment decisions. Simplicity trumps com-
plexity.”
Jean Chatzky, NBC Financial Editor: “The problem with so much personal financial advice is that it’s unnecessarily
complicated, often with the goal of selling you something you don’t need.”
Andrew Clarke, author of “Wealth of Experience”: “In investing, simple is usually more productive than complex.”
James Dahle, Editor of The White-Coat Investor: “In my view, the simpler the financial product, the better it is for the
consumer.”
Edsger Dijkstra, famed physicist: “Simplicity is a great virtue but it requires hard work to achieve it and education to
apprecia