EVENTS AND EXHIBITIONS
INCORPORATING COLD CHAIN
New home (and management)
for Eurocool
By Ilana Koegelenberg
E
To officially celebrate its new, amalgamated office in North Riding, team Eurocool held an informal
event on 11 April to show off its new premises. There have also been various staff changes.
The old Strijdom Park branch didn’t have a
collection area and only offered over-the-
counter sales. Thanks to the new set-up,
the flow for collections is greatly improved
for customers. Not only is the new site
more accessible, it is also much safer.
Security had previously been an issue at
the other sites as the areas increasingly
deteriorated over the years. The Eurocool
head office in Booysens had been there
since 1999.
urocool has been experiencing
impressive growth recently and
had outgrown its head office in
Booysens, as well as its Strijdom Park
office. The solution? Relocating to
a brand new site in the Northlands
Retail Park, just off Malibongwe in the
north of Johannesburg. Both branches
are housed here now, offering much
larger office space as well as a bigger
warehouse for greater stock holding.
The new Eurocool offices in North Riding, Johannesburg.
Clients, suppliers and Eurocool staff enjoying the new offices.
30
Eurocool has been on a mission to
change the traditional look of the
wholesaler, explains managing director
Rodney Taylor. There has been a drive
to improve their image and the new
offices fit into this goal. But it’s not just the
Johannesburg branches that cleaned up
www.coldlinkafrica.co.za
their image. Eurocool in Cape Town was
first to move and they relocated to new,
improved premises at the end of January
this year.
During the ‘opening’ on 11 April,
various customers, colleagues and other
guests visited the newly amalgamated
COLD LINK AFRICA • June 2019