INSTALLERSUPPORT
Now is the time to join
ERA’s Installer Scheme
» ONLY A YEAR AFTER ITS LAUNCH,
the Installer Scheme, from ERA, the UK’s
leading home security expert is proving
exceptionally popular with the locksmith
community.
With ever-growing demand for reliable
people to fit traditional security products and
smartware, the importance of installers is
clear and ERA is committed to a meaningful
business relationship to support their work.
The ERA Installer Scheme has been a huge
success, not only with locksmiths but also
with builders, electricians and door/window
installers.
SO, WHAT IS THE ERA
INSTALLER SCHEME?
Put simply, the ERA Installer Scheme
allows locksmiths, security specialists and
other installers to be part of a well-publicised
and properly supported scheme that provides
free training on the full features and benefits
of ERA smartware products, including
installation and correct set up with a
customer.
Not only that, ERA provides Installer
Scheme members with marketing materials
such as uniforms, van livery and stationery;
exclusive special offers and ‘first look’ priority
for brand new product lines; beta testing
opportunities when they arise and finally
those all-important high quality leads for
homeowners looking for the best installers that
62 » M AY 2020 » CL EARVI E W- UK . C O M
sell and set up the best security products to
protect their property, keeping their families
safe and sound, via ‘Find an Installer’.
Tania Tams, Head of Marketing at ERA
said, “We’re putting the ‘middle-man’ back
in, which we feel is the best way for many
installers to move forwards with their business,
especially smaller outfits and one-man-bands.
When a homeowner wants an ERA product,
ERA will match them up to an installer in
their area. The installer, who will be fully
trained in the product, can price up the job as
normal – ERA acts as the matchmaker.
“We have invested heavily in the promotion
of the Installer Scheme, both locally and
nationally, so as well as leads from the
‘top down’ in the form of installer support
helplines, marketing materials, product
training and promotions, our installers will
also be getting crucial grass roots contacts as
we match home and business owners with
local installers.”
WHO CAN JOIN?
Designed to be fully inclusive, ERA’s
new Installer Scheme is open to installers of
traditional security products, smartware or
indeed both.
In order to join, installers must produce
their DBS certification, liability insurance
documents (covered for £2 million) and
complete a registration form agreeing to our
terms and code of conduct.
‘We are proud of
ERA’s reputation and
want to make sure that
our representatives
reflect our values’
DON’T BE SCARED OF
THE DBS CHECK
Tania explained, “We need to ensure that
the installers that we are recommending to
homeowners demonstrate a professional and
responsible code of conduct at all times. We
are proud of ERA’s reputation and want to
make sure that our representatives reflect our
values.
“As such, we require our Installer Scheme
members to undertake a DBS check, which
can be organised simply online at the addresses
below:-
• For working in people’s homes, a
standard DBS certificate is acceptable,
which can be obtained here – www.gov.
uk/request-copy-criminal-record
• For those working within public
buildings such as schools or care homes
where there are vulnerable people, an
enhanced DBS certificate is required,
which can be obtained via the following
link – www.gov.uk/find-dbs-umbrella-
body
It helps give peace of mind to everyone
– ERA, our installers and our valuable
customers.”