GET IN FRONT OF THE MARKET SLOWDOWN | ||
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» ANDY ROYLE , CO-FOUNDER AND Managing Director of Leads 2 Trade , the UK ’ s leading provider of double qualified sales leads for installers in the home improvement industry , says that installers can secure additional leads despite the tougher market .
After the feast of the last few years however , the market started to cool towards the back end of 2023 and that has continued during the first quarter of 2024 . And this can be unsettling , especially for installers who ’ ve become accustomed to a steady stream of leads .
But a slowdown doesn ’ t have to spell disaster for your business and proactively topping up your lead volume is a wise move to maintain momentum . A consistent pipeline of leads allows you to keep your sales team busy and maintain a healthy conversion rate .
There will still be homeowners looking for home improvement projects and our consumer facing websites are still generating a huge number of enquiries customers
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looking for installers . Your competitors won ’ t be taking a break , so it ’ s crucial to stay visible and ensure you ’ re capturing your share of those inquiries .
At Leads 2 Trade , we understand the importance of lead generation for installers , especially during market shifts , which is why we developed the Lead Vault .
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It features a range of leads , including web qualified from its comparison websites , call centre qualified , exclusive or semi-exclusive , priced from as little as £ 15 and is a more cost-effective way for installers to top up their lead volume and ensure their sales pipeline stays healthy when compared to our traditional lead packages , including our premium appointment , no pitch no fee , and double qualified leads .
The vault allows installers to increase their lead volume with flexibility , giving them the control to access additional leads as needed , rather than committing to a large upfront investment ; perfect for installers who want to test the waters or supplement their existing lead generation efforts .
By securing additional leads now , installers will be well-positioned to capitalise when the market rebounds – after all , it won ’ t stay quiet forever .
www . leads2trade . co . uk
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