INDUSTRYNEWS
Lockdown and Covid-19
to drive 22% fall in window
and door market
» REVISED FORECASTS FROM AMA
Research suggest Covid-19 and lockdown will
deliver a 22% drop in the value of the UK
window and door market this year.
AMA, however, said that although this
would lead to short-term challenge and some
consolidation, prospects for the medium and
longer term were positive, with the worst now
behind it and moderate but sustained growth
forecast through to 2024.
The authors of the revised edition of
the Door and Window Fabricators Market
Report UK2020-2024 write: ‘As with many
other construction products manufacturers
and suppliers, the restrictions imposed in an
attempt to contain the spread of the virus have
led to major disruptions to many businesses.’
They add, however, that with recovery
forecast from Q4 this year, ‘growth is forecast
in all sectors with a gradual build up over the
subsequent 4-year period to 2024 when some
sectors will have fully recovered.’
While AMA forecasts a ‘V’ shaped recovery,
it however, warns that many of the underlying
issues which impacted the industry prelockdown,
remain. This includes significant
over-capacity, particularly in PVC-u extrusion
and fabrication.
It also adds that recovery will be faster in
some areas of the industry than others, with
significantly differing fortunes for residential,
housebuilding and commercial sectors.
Jane Tarver, Senior Research Analyst AMA
Research said: “There is a lot that still hangs
in the balance. A second wave or localised
lockdowns still have the potential to exert a
major impact on the industry’s fortunes.
“With April and May now behind us and
the relaxation of lockdown controls in the
months of June and July, we now appear to be
entering a period of recovery.
“While remaining cautious, and while
further industry consolidation should be
expected, we can be optimistic about the
medium and longer term, through to the end
of the forecast period in 2024.”
AMA highlights the highly competitive
nature of the residential window market in
particular suggesting that the fortunes of
those who operate within it, will again vary
according to product offer and material type.
“Ultimately, the industry is mature and,
in the longer term, heavily dependent on
replacement demand in the residential sector”,
Jane added. “That in return is reliant on
consumer confidence.
About AMA Research
AMA Research is a leading provider of
market research and consultancy services
with over 30 years’ experience within
the construction and home improvement
markets. For more information, go to
www.amaresearch.co.uk or follow us on
Twitter @AMAResearch for all the latest
building and construction market news.
Since 2017, AMA Research has been
part of Barbour ABI, a leading provider
of construction intelligence services.
Barbour ABI is part of UBM, which in
June 2018 combined with Informa PLC
to become a leading B2B information
services group and the largest B2B
Events organiser in the world. To learn
more and for the latest news and
information, visit www.ubm.com and
www.informa.com.
“Covid-19 has come with significant
economic cost. The continuing challenge for
companies – and the longer term one - is to
adapt to the trends which were defining the
window and door industry pre-lockdown.”
www.amaresearch.co.uk
10 » AUG 2020 » CLEARVIEW-UK.COM